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Here are the Top 8 sites you can distribute your press releases.. for FREE!

1. PR Log (where I got #1 in google)

2. Free Press Release

3. Free Press Release Center

4. 1-888 Press Release

5. PR Urgent

6. Press Release Point

7. Free Press Release Center

8. Add PR

Leave a comment below about how you used FREE Press Releases or just say Thanks Ken!

Comment below and tell me about the coolest direct mail pieces you’ve received!

Comment below to share where you’ve seen the most ingenious ways to bond with customers!

What’s the importance of a great name for your business?

If you make your customers have to guess what it is you do exactly,
they could hesitate just enough and find someone else to give
their money to.

In my neighborhood, the houses are between 10 and 15 years old and
the roofs are starting to get a little moldy and dirty. So, luckily my
neighbor went out and found the right company for the job…

Obviously there is no question what they do and the benefit is in the name…

Brilliant!

Do you know any businesses out there with the best domain names? If so, leave a comment and share!

A Quick Tale of Ceramic Cats and Marketing Genius
from fellow maverick, Debbie…

“We’re going to get up early in the morning and drive 3 hours to buy a ceramic cat.”

Doctors in Japan are kept way too busy, and I was asking a young heart specialist and his wife what they were going to do on their precious Sunday off.

I was blown away as the explanation unfolded. It turns out there’s a marketing genius and his wife who live far up in the mountains, and make simple ceramic cats for a living. The cats are a Japanese tradition called “manekineko.” They have one paw up, beckoning, and are supposed to bring good luck.

The artist has come up with a cute story that makes the cats attractive. He claims he was meditating in the forest one day when he found a piece of wood that looked like a cat. He brought it home, and had several turns of good fortune. This led him to the decision to show his gratitude by spending his life making cats.

That’s not enough to make my doctor friend rush out of the house at the first light of dawn, though. There’s more. Much more.

The artist has designed five different styles of these silly cats, and makes just enough to sell only 20 a day. He opens the shop at 10 o’clock sharp each morning, and lets everyone who has arrived on time participate in a drawing. The lucky customer who drew number one is allowed to choose a cat first, and so it goes for the first 20 people. The rest are sent home empty handed.

The whole process takes less than an hour, at which time the marketing genius closes up the store and goes home to relax – and make more cats if he happens to be running low.

The result? Scores of anxious customers arrive every morning from all over Japan for a chance to get their lucky cat. If they don’t succeed, they vow to try again another day. Many of them return over and over until they’ve collected all five varieties.

I bet if he had simply opened up shop in a tradition manner, he would have sat there all day waiting for a stray customer to wander in, and rejoiced when he had a five cat day. He would probably have had to settle for a much lower price, too.

Think about it. How many of this marketing genius’ tactics could you apply to your internet marketing campaign? He used an interesting story, scarcity, superstition, a fun game, word of mouth, and an appeal to the collector in all of us.

I bet you’re promoting something more useful than lucky ceramic cats, so you already have an advantage. The next step is to brainstorm ways to succeed more with less effort.

Let me know what you come up with!

Here’s one way to stand out when selling on Craigslist…

“OK, let me start off by saying this Nissan Xterra is only available for purchase by the manliest of men (or women). My friend, if it was possible for a vehicle to sprout chest hair and a five o’clock shadow, this Nissan would look like Tom Selleck. It is just that manly.

It was never intended to drive to the mall so you can pick up that adorable shirt at Abercrombie & Fitch that you had your eye on. It wasn’t meant to transport you to yoga class or Linens & Things. No, that’s what your Prius is for. If that’s the kind of car you’re looking for, then just do us all a favor and stop reading right now. I mean it. Just stop.

This car was engineered by 3rd degree ninja super-warriors in the highest mountains of Japan to serve the needs of the man that cheats death on a d a ily basis. They didn’t even consider superfluous nancy boy amenities like navigation systems (real men don’t get lost), heated leather seats (a real man doesn’t let anything warm his butt), or On Star (real men don’t even know what the hell On Star is).

No, this brute comes with the things us testosterone-fueled super action junkies need. It has a 265 HP engine to outrun the cops. It’s got special blood/gore resistant upholstery. It even has a first-aid kit in the back. You know what the first aid kit has in it? A pint of whiskey, a stitch-your-own-wound kit

Read more…

Don’t drink the kool-aid! Or have you already? I just finished reading a manuscript called “Mind Control Marketing” and my jaw dropped. I might have drank some myself now that I think about it.

How could I be so naive? I thought being a marketing maverick meant I’m immune to the “mind-control-join-a-cult-buy-my-product” influence.

What about your potential customers? Will the mind control marketing methods from your competitors trump yours?

It’s happening. You can deny it or say it’s “manipulation”… but you can’t argue with the results: MORE SALES.

This lays it all out on the table. Beware. It might work on you too.

Download it here.

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Has eating alone cost YOU thousands of dollars? I wonder how many opportunities are missed because someone has ignored the million dollar lesson… Never Eat Alone!