How To Screw Up Your Personalized Direct Mail Campaign

Setting up a personalized direct mail campaign can return a massive ROI.

With the competition for eyeballs, the physical mailbox is less crowded than ever.

Done right, either with postcards, flyers, or letters… you can generate a lead, phone
call, or even immediate sale from this hi-touch marketing channel.

Here’s an example of a personalized direct mail campaign gone wrong and how
you can profit with your next mailing…


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