How To Screw Up Your Personalized Direct Mail Campaign

Setting up a personalized direct mail campaign can return a massive ROI.

With the competition for eyeballs, the physical mailbox is less crowded than ever.

Done right, either with postcards, flyers, or letters… you can generate a lead, phone call, or even immediate sale from this hi-touch marketing channel.

Here’s an example of a personalized direct mail campaign gone wrong and how you can profit with your next mailing…